Foodstuffs will also be launching a new pole and line caught
canned tuna range under the Pams brand. These products will be
clearly labelled to assist customers in making the sustainable
choice when buying their tuna products.
Dave McAteer, General Manager of Foodstuffs Own Brands Ltd says,
"For some time now, we have been working towards securing a long
term supply of canned tuna which can be sourced sustainably. It is
part of our philosophy to listen to our customers, therefore we
have been investigating the ability to provide both FAD-free and
pole and line caught canned tuna for our Pams range. We are
thrilled to announce that we can now offer these products to our
Pams customers."
McAteer confirmed that only two Pams sandwich tuna products will
not be classified as FAD-free. This is due to suppliers being
unable to verify that the tuna in these products was 100% sourced
in this manner.
"At Pams we believe in offering sustainable product options to
our customers, and we hope Kiwis will continue to buy our tuna
products and help us support sustainable fishing methods. This move
means 85% of our current range of tuna will be FAD-free by the end
of the year. It's a big step and one that we are incredibly proud
of," concludes McAteer.
Further details regarding availability of all Pams sustainably
caught tuna will follow shortly. If customers have any queries or
concerns we suggest they call Pams customer service team on 0800
245 114.
Customers can find Pams tuna products at all New World,
PAK'nSAVE and Four Square stores nationwide.