Quarterly Reporting Dashboard

We support all the market study recommendations in the Commerce Commission’s final report and are fully committed to being held accountable for implementing them. There are some actions we can immediately get on with ourselves, and others that will require a joint effort. Here’s how we’re going as at September 2023.   

How are we helping customers find the best value?

To help customers find the best value, the report recommended we ensure our pricing and promotional practices, and the terms and conditions of our loyalty programme and privacy policy, are simple and easy to understand.                                                                            We can focus on                                                                                           - Simple ticketing                                                                                         - Buying well                                                                                                 - Being as efficient as possible

Pricing and promotions

We’re simplifying our pricing and promotions, to make them easier for our customers to understand.

We are actively working on continuous improvements

In July 2022, we commenced changes to the way we do ticketing in our PAK’nSAVE stores to make it easier for our customers to find value and identify prices that will stay low, for longer. PAK’nSAVE now has three tickets. We have introduced a plain ‘regular ticket’ and reduced the number of prices called out as ‘Extra Low’ to make it clearer for customers to identify value for money. Prices called out as ‘Everyday Low’ now stay lower, for longer.

In August 2022, Everyday Low Price (EDLP) was introduced in all 148 New World stores nationwide to provide more certainty for customers at the checkout. To simplify our promotions we have phased out ‘Saver' tickets from New World Stores and now have four tickets with very clear propositions. 

Plans are also underway to simplify theme week ticketing e.g., Meat Week.

Ticketing options
PAK'nSAVE (3 Price Tickets only)
Effective from July 2022
New World (4 Price Tickets only)
Effective from January 2023

Regular = our regular low price

Regular = normal pricing


Everyday Low = a price that is kept lower for longer

Everyday Low

Everyday Low Price = low prices that last on 100s of items Everyday Low Price 

Extra Low = a price so hot it won't last

Extra Low

Super Saver = meaningful discounts for a limited time  Super Saver
  Club Deal = meaningful discounts for Clubcard members  Club Deal


Loyalty programme and privacy policy

We're working to ensure our loyalty programme and data collection and user practices are clear and transparent.

Clubcard rewards


Programme Qualifying spend (NZD) Rewards earned Conversion
Airpoints $25 0.185 $150 = 1.11 Airpoints Dollar
Flybuys $25 1 1 Flybuys earned = 1 Point
28 Flybuys earned = $5 New World Dollars
4 Flybuys earned = 3c off per litre up to 50L at Z and Caltex



Unit pricing

We support mandatory industry-wide standards for unit pricing to help customers make accurate price comparisons. We engaged with MBIE and provided comprehensive submissions on the draft regulations for grocery products. The unit pricing regulations have now been finalised and came into force at the end of August 2023, however, there is a transitional period before compliance is mandatory.

We have already undertaken significant work to increase the proportion of our products showing unit pricing and are now working through the detail of the final regulations and are working to implement this instore and online within the transition period.

Price comparison services

Weve reached out to each of the legitimate price comparison websites that we are aware of and have met with one party to date. We will look to assist where we can.


Being transparent on price changes and what’s driving them

We’re delivering on our commitment to being transparent and accountable on grocery price changes and the drivers behind them. In a first for NZ’s supermarket industry, and to support our work to get best value for New Zealanders, we engaged independent economic consultancy Infometrics to measure the change in the cost of grocery goods charged by suppliers to our cooperatives on a monthly basis, using Foodstuffs NZ real-time data across over 60,000 products. Our data and insights team are also tracking and comparing our price increases against Stats NZ’s Food Price Index (FPI) each month, so that customers have a full and transparent picture of food cost changes and what’s driving them.

How are we making sure there’s a level playing field for our competitors?

We are working to remove the genuine barriers to market entry that are within our control, including freeing up land for supermarket development and developing our wholesale service to qualifying wholesale customers. 

Freeing up land for supermarket development

In August 2021, we committed to ending the use of restrictive land covenants and exclusivity provisions in leases, and immediately started a process to identify and remove all existing such clauses. While that process is underway no covenant or exclusivity provision has or will be enforced.  

We have also supported the Commerce (Grocery Sector Covenants) Amendment Act 2022, which deems covenants unenforceable and will accelerate the process of their removal.

Wholesale supply to qualifying wholesale customers

We understand the Government’s request that there be a competitive wholesale grocery market to support retail competition in NZ and are committed to being an active participant in that market. Several streams of work are well underway to develop a wholesale supply solution for non-member retailers. This infographic has been designed to show how the Foodstuffs co-ops currently operate, and how wholesale supply to qualifying wholesale customers fits in.

How are we improving our relationships with suppliers?

We support the introduction of the Grocery Supply Code of Conduct, which gives clarity to the rules of engagement with supplier partners to drive better outcomes for customers.

Code of conduct

Engagement with suppliers

How are we investing in innovation to benefit consumers?

We’re a customer driven business and innovation is one of the key ways we can enhance our customers’ experience, and ensure our supply chain is efficient and resilient.