Foodstuffs

Healthy Communities

Helping New Zealanders make better choices.

  • Healthy eating

    As a responsible organisation, and as a major distributor and retailer of food, we believe that we have a part to play in encouraging New Zealanders to eat healthily and to balance their energy intake and output. Our aim is to encourage our customers to eat a variety of nutritious foods and to be physically active. 


    Our primary focus is giving customers the opportunity to learn about healthy eating, have access to affordable, nutritious foods, and sufficient product information to make well-informed decisions about their food purchases.

  • Working for healthier communities

    New World, PAK’nSAVE and Four Square are sponsors of the Food for Thought community-based nutrition programme teaching nine to 10-year-olds healthy eating and lifestyle habits. 

    We're introducing a "healthy-options" range of products under the Pams brand, and are reformulating products to reduce salt, sugar and saturated fat. Our stores also encourage New Zealanders to get active in sports and community groups up and down the country. 

    Foodstuffs complies with all Advertising Standards Authority codes of practice, especially as they relate to advertising to children.

  • 5+ A Day

    Foodstuffs supports 5+ A Day - a Charitable Trust which encourages all Kiwis to eat five or more servings of colourful, fresh fruit and vegetables every day for health and vitality.

    5plus

    5+ A Day focuses its work in the education setting. Curriculum linked resources promoting awareness, understanding and knowledge of the importance of eating 5+ A Day are produced and distributed free to educators.

    Our Vision is to have all New Zealanders understanding and enjoying the benefits of a daily diet rich in fresh fruit and vegetables.

    Visit the 5+ A Day website

  • Related Links

    Healthy Eating Healthy Action - Resources

Our Brands

New World

New World

At New World we know that it makes people happy when they get together with friends and family over food. That’s why our New World stores are created to deliver the best overall shopping experience, to completely meet our customers' needs with the best possible range of groceries and fresh food, top quality, excellent customer service and great value for money. With almost 140 stores nationwide, our shelves are stocked with a wide variety of well-known brands. We are always on the lookout for new products to suit our customers' busy lifestyles, and ways that we can continue to improve your shopping experience. We’re 100% committed to doing our bit to make New Zealand even happier. New World offers Clubcard, a national loyalty programme that helps you save money with instant Club Deal discounts, earn rewards from Fly Buys or Airpoints, and enter exclusive Clubcard competitions. New World is the only supermarket where Fly Buys and Airpoints can be collected.

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